The members of your opponent's party peddle your name as a sign of political hipness.
Oh, snap!

This is an ad for Oregon's Republican Senator Gordon Smith. He starts the ad with Barack Obama's name in order to brag about his "bi-partisan" credentials. The man is in a heated race in a state that went solidly to Barack Obama during the Democratic Party's primaries.

In view of this, Barack Obama had to put out a statement saying that in no way, shape or form did he support the Republican senator for re-election :

"Barack Obama has a long record of bipartisan accomplishment and we appreciate that it is respected by his Democratic and Republican colleagues in the Senate. But in this race, Oregonians should know that Barack Obama supports Jeff Merkley for Senate. Merkley will help Obama bring about the fundamental change we need in Washington," said Obama campaign spokesman Bill Burton.

McCain must not be very happy.

H/T Talking Points Memo's Election Central.